As South Africans, we live in one of the sunniest countries in the world, a privilege we love, but one that comes with measurable risk. Our UV index regularly reaches “extreme” levels in summer, and with skin cancer being one of the most commonly diagnosed cancers in the country, the need for a smarter, evidence-based approach to sun protection has never been more urgent.
At SKIN functional, we call this approach SKINtelligence™: empowering consumers with accurate, transparent, scientifically-grounded information so they can make informed skin decisions, not fear-based ones.
The conversation around sun care is shifting globally, and South Africa is no exception. Consumers are no longer satisfied with “apply SPF and hope for the best.” They’re questioning ingredients, demanding multi-functional protection, and wanting formulas that fit seamlessly into real life. This is where functional sun care becomes essential.
The new sun care conversation: Beyond just SPF
For years, sun protection was centred around one number: SPF. Today, the science, and the conversation has evolved.
Here’s what South Africans are talking about right now:
1. Is mineral better than chemical? The truth is: the best sunscreen is the one you will use consistently. Both filters have their place, and both offer proven protection. But what consumers actually need is clarity around safety, stability, and suitability for their skin types.
2. Do we need protection against blue light and environmental stress? Yes, and not because of hype. High-energy visible light can contribute to pigmentation concerns, especially in higher Fitzpatrick types, which make up the majority of South Africans.
3. Can sun care work with my skincare routine? People don’t want a final step; they want a functional step. Something that enhances their skin goals while protecting it.
These are the exact questions that guided the development of the SUN Functional range. The range focusses on protection with purpose. Our SUN Functional category was built with a single intention: to create clinically relevant, multi-functional sunscreens that integrate into modern South African lifestyles.
· They are broad-spectrum, high-performance UV protection. Every formula offers reliable UVA and UVB defense, the non-negotiable foundation of any sun care routine.
· Protection that works with your skin, not against it. With added antioxidants, barrier-supporting ingredients, and hydration technologies, SUN functional products do more than block rays, they support your skin functionally throughout the day.
· Elegant textures for real-world wear. South Africans want sunscreens that don’t leave residue, ashiness, or oiliness, especially in heat. The range is crafted for everyday use, under makeup or on bare skin.
· SKINtelligent formulation philosophy. Clear, transparent ingredient lists. No exaggerated claims. Evidence-based actives. Practical explanations of why each ingredient is there and what it does.
Why functional sun care matters more in South Africa
· We have a unique pigmentation landscape. Hyperpigmentation is one of the top skincare concerns in the country. Sun exposure, even a few minutes a day, is the biggest trigger.
· We experience some of the world's highest UV levels. This accelerates ageing, inflammation, DNA damage, and increases skin cancer risk.
· We spend more time outdoors. Socially, culturally, and seasonally, South Africans are outdoor-centric. Daily use sunscreen is not optional; it’s essential.
· Functional sunscreen meets this reality: one product that protects, supports, and enhances skin health.
The SKINtelligence™ Perspective: Education first, always
At SKIN functional, we believe that skincare without education is guesswork. This summer, SUN functional is not just about wearing sunscreen, it’s about understanding why and how to use it optimally.
· We continue to lead conversations around:
· How often to reapply (every 2–3 hours, especially outdoors)
· Why SPF in makeup is not enough
· The importance of UVA protection for pigmentation
· The role of antioxidants alongside sunscreen
· How to build a sun-safe daily routine
· Why sunscreen is the most powerful anti-ageing product you own
Because knowledge is the most functional skincare tool of all. As we step into the South African summer, my message is simple:
Sun care is not a seasonal product, it’s a daily health practice. Our SUN functional range was designed for exactly this: intelligent, functional, everyday protection for South Africans who want more than just SPF. They want skincare that understands their skin, their climate, and their real lives. Here’s to a summer of protected, informed, SKINtelligent skin.
— Shannon Dougall: Founder of SKIN functional
